Payless Opened Fake Luxury Shoe Store 'Palessi' to Prank Influencers
/cdn.vox-cdn.com/uploads/chorus_asset/file/13592126/161235209.jpg.jpg "The problem with Payless' fake luxury store hoax - Vox")
The problem with Payless' fake luxury store hoax - Vox
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Payless marked up discount shoes to $600 at luxury event 'Palessi'
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Payless Convinced Influencers to Pay $600 for $20 Shoes at Fake Store
The Payless experiment: Retailer opened fake store, creating Palessi luxury brand, to prank influencer marketers to buying discount shoes at 1800% markup - CBS News
Payless Shoes - Top Picks for Women
